Thursday Oct 17, 2024

Business Kung Fu, Qigong, & Integrity in Leadership | Craig Cooke | The Power of Integrity Podcast

Today, I’m delighted to have Craig Cooke with us—a true entrepreneur, author, and a man of many talents. Craig's journey is a testament to resilience, passion, and the power of staying true to one's values.

In this episode, Craig shares the story of founding his digital marketing agency back in 1996, navigating the early, uncertain days of the internet, and eventually selling it to a leading creative agency. He talks about his book, Business Kung Fu, which merges his deep knowledge of Chinese martial arts with business strategy, offering a unique "Five Elements of Success" framework—Passion, Discipline, Expertise, Confidence, and Faith. Craig shows us how these principles, rooted in balance and discipline, are essential for achieving long-term success in any field.

We also dive into Craig's personal story of overcoming health challenges by practicing what he preaches—integrity not just in business but in personal health and well-being. He reminds us that true leadership begins with self-leadership: “Be of service to self so you can be of service to others for a lifetime.”


Craig's wisdom is clear—integrity, consistency, and accountability are not just words; they are the bedrock of any lasting success, both in business and in life. I hope you find this episode as enriching and inspiring as I did.

Connect with Craig Cooke:

  • LinkedIn: https://www.linkedin.com/in/craigcooke/
  • Website: https://csquaredpro.io/

Connect with me, Ralph Adamo:

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Ralph Adamo is registered with and securities are offered through Kovack Securities, Inc., Member FINRA/SIPC, 6451 N. Federal Highway, Suite 1201, Ft. Lauderdale, FL 33308. Tel: 954-782-4771. Investment advisory services are offered through Kovack Advisors, Inc. Integrity Wealth Management is not affiliated with Kovack Securities, Inc. or Kovack Advisors, Inc.

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